Last week was a first for us, we took part in a virtual press event which was beautifully organised by CIJ Group Ltd. The topic was Home & Garden for which we have several brands to suit that category.
In the space of an hour and 15 minutes we managed to pitch around 7 of our brands to 27 journalists, all from the comfort of our own showroom. Not really knowing what to expect from the event, we were a little apprehensive as to how this would run. However, the team at CIJ did an incredible job at hosting such a seamless and enjoyable event.
Who would have thought that we would be talking and pitching to journalists this way, but the world is changing and we're rolling with it. The journalists were comfortable in their surroundings and taking it all in.
We loved trying out this event and will certainly be taking part in one again.
Thanks to the CIJ group for a fab event.